International award to Wonderage and interview with Jorge Fernández (“Neuroscience at the service of cosmetics”) on the Provital “meet the expert” blog

As published by Beauty Cluster (https://beautycluster.es/15-jun-provital-galardonado-por-partida-doble/):

“Provital, a member of the Beauty Cluster (https://beautycluster.es/en/bcb/), have recently been awarded the BSB innovation award with two of their natural active ingredients: Wonderage™ and Senseryn™.
The jury of the german consulting agency defined Wonderage™ well-aging active (first prize winner in the “Actives / Raw Materials” category) as a “modern, creative and promising approach that addresses the growing demand for anti-aging products that support emotional well-being”. Derived from the Monk fruit, also known as the fruit of longevity, Wonderage™ balances the epigenetics of the skin to enhance the natural splendor of mature women, impacting their emotional well-being, results that were measured with Artificial Intelligence. A natural ingredient for good aging with a holistic approach as expressed by its motto: Beauty is not the key to happiness, happiness is the key to beauty.”

We congratulate the extraordinary Provital team for this prestigious international award, a product in which Kernel had the immense pleasure and privilege to contribute in different aspects, especially in the value proposition to consumers, in their subconscious perceptions of the active principle and in the marketing associated with Wonderage™.

We are also very grateful to Provital for the excellent interview they did with our CEO, Jorge Fernández, in the framework of its blog “the expert speaks” (https://blog.weareprovital.com/es/neurociencia-al-servicio-de -cosmetics-by-jorge-fernandez-kernel-bc/). In it, under the title “Neuroscience at the service of cosmetics”, in a very cordial chat with Jorge, is discussed how neuroscience is providing differential value to the cosmetics sector and what this contribution was in Wonderage™.